Braun does business in Israel — we found records of its operations there, but no record of donations, aid, or a public statement of support. Every claim below links to its source.
Filed under: Household & consumer goods brands · Beauty & cosmetics brands · Companies that support Israel
Background
Braun has been a Procter & Gamble brand since P&G bought The Gillette Company, Braun's owner, in 2005; its household-appliance line is licensed to De'Longhi and is not P&G's business. What is documented at the brand level in Israel is commercial only — distribution through Diplomat, an official Israeli service portal, retail presence, no local factory. The Israel-related actions that boycott posts attach to Braun belong to the parent and must be attributed there: P&G's Israeli subsidiary P&G Israel M.D.O. Ltd. and its "Israel House of Innovation" open-innovation hub, opened in 2007 with a bilateral agreement with Israel's Office of the Chief Scientist that gives Israeli startups collaborating with P&G favourable access to government funding. P&G made no corporate statement on the war after October 7, 2023 — its CFO called the attack and the war that followed a "human tragedy" — and this pass found no donation, in-kind product drive (including shavers or grooming kits for soldiers), sponsorship or political contribution by the Braun brand to Israeli military, government or relief causes; the toiletry drives for IDF soldiers that surface in searches are run by independent charities such as the US-based Shaving Israel, not by Braun. P&G's one documented brand-level Israeli philanthropy belongs to a sister brand, Pantene (its partnership with the children's-cancer charity Zichron Menachem, including a $100,000 grant in 2018), and is not Braun's. Neither Braun nor P&G appears on the BDS movement's official boycott target lists. Hebrew coverage of “בראון” is almost all other parties: the insolvent Brown Hotels boutique chain, whose business passed to Israel Canada under a 2024-25 creditors' arrangement, the music manager Scooter Braun, and the basketball player Lorenzo Brown — none of them this Braun.
Diplomat Global — P&G vendor page (Braun among distributed brands) Forbes — P&G's Israel House of Innovation and Chief Scientist agreement Loic Tassel (P&G Europe President) — P&G and Pantene in Israel, Zichron Menachem BDS movement — official 'What to boycott' target list (Braun/P&G absent) ynet — Israel Canada signs a memorandum to buy the Brown Hotels chain (19 Sep 2024) Israel Hayom — Scooter Braun's personal donations to Israeli and Palestinian causes (14 Mar 2024)
Documented records
| Type | Date | Amount | Recipient | Sources |
|---|---|---|---|---|
| Operations in Israel | 2026 | — | Israeli market — Procter & Gamble Israel and Diplomat Distributors (1968) Ltd. Braun, the German grooming brand owned by Procter & Gamble since P&G's 2005 purchase of Gillette, is sold and serviced in Israel. Distribution is by Diplomat Distributors (1968) Ltd., the Israeli-headquartered FMCG distributor that names Braun among the P&G brands it distributes, and P&G runs a country-specific Braun Service Israel portal (service.braun.com/il) for warranty and authorised service centres; shavers, trimmers and epilators are stocked by Israeli electronics and pharmacy retailers. The brand's owner P&G maintains the subsidiary P&G Israel M.D.O. Ltd., listed in its FY2025 10-K subsidiaries exhibit. Braun products are imported — no Braun plant in Israel is documented. Attribution note: Braun-branded kitchen and household appliances are made and sold under licence by De'Longhi, a separate company, so household-appliance activity in Israel is not P&G's. |
Frequently asked questions
Did Braun donate money to Israel or Israeli causes?
We have no records of donations. What is on record is commercial activity in Israel (Operations in Israel), which is not the same as support — see the records on this page.
Where does this information come from?
Every record on this page links to its source — news reports, official company statements, tax filings, or government records. 8 distinct sources are cited for Braun. Our methodology page explains the full verification process.
Sources & citations
Record last updated: 2026-09-26
- Diplomat Global — P&G vendor page (Braun among distributed brands) diplomat-global.com
- Braun Service Israel (official) — authorised service centre locator service.braun.com
- SEC — P&G 10-K Exhibit 21, Subsidiaries (FY2025): P&G Israel M.D.O. Ltd. sec.gov
- Forbes — P&G's Israel House of Innovation and Chief Scientist agreement forbes.com
- Loic Tassel (P&G Europe President) — P&G and Pantene in Israel, Zichron Menachem linkedin.com
- BDS movement — official 'What to boycott' target list (Braun/P&G absent) bdsmovement.net
- ynet — Israel Canada signs a memorandum to buy the Brown Hotels chain (19 Sep 2024) ynet.co.il
- Israel Hayom — Scooter Braun's personal donations to Israeli and Palestinian causes (14 Mar 2024) web.archive.org