Registry
Does Head & Shoulders support Israel?
Yes — Head & Shoulders has documented support for Israel on record. Every claim below links to its source.
Filed under: Beauty & cosmetics brands · Household & consumer goods brands · Companies that support Israel
Background
Head & Shoulders is a Procter & Gamble brand, and everything documented about it in Israel is commercial: an imported shampoo with local marketing, official Israeli brand accounts and a product line adapted in 2017 to Israeli market research. No donation, in-kind aid, sponsorship, statement or political contribution by the Head & Shoulders brand toward Israeli military, government or relief causes was found. The Israel-related actions attached to the brand in boycott posts belong to the parent and must be attributed there: P&G's Israeli subsidiary P&G Israel M.D.O. Ltd. and the 'Israel House of Innovation' open-innovation hub opened in 2007 alongside a bilateral agreement with Israel's Office of the Chief Scientist. P&G issued no corporate statement on the war after October 7, 2023; its CFO called the attack and ensuing war a 'human tragedy'. Where P&G does have documented brand-level philanthropy in Israel it belongs to a sister brand, Pantene, whose partnership with the children's-cancer charity Zichron Menachem included a $100,000 grant in 2018 for a local wig-making workshop — that is Pantene's record, not Head & Shoulders'. Neither the brand nor P&G appears on the BDS movement's official boycott target lists.
Loic Tassel (P&G Europe President) — P&G and Pantene in Israel, Zichron Menachem Forbes — P&G's Israel House of Innovation and Chief Scientist agreement Bloomberg — Israel-Hamas war puts pressure on CEOs and companies to speak up (P&G CFO remarks) BDS movement — official 'What to boycott' target list (Head & Shoulders/P&G absent)
Documented support
| Type | Date | Amount | Recipient | Sources |
|---|---|---|---|---|
| Operations in Israel | 2017 | — | Israeli market — Israeli consumers and retail chains Head & Shoulders is marketed as an established brand in Israel, where it is described as the best-selling shampoo. Hebrew Wikipedia's article on the brand records that imports to Israel began roughly a decade before its writing and that, after 2016 market research showed Israeli users were about 70% male while 44% of Israeli women aged 18-64 reported dandruff, the brand launched in 2017 its first anti-dandruff shampoo aimed at women — a marketing decision taken for the Israeli market. The brand runs official Israeli social accounts and has dedicated brand pages at the Super-Pharm chain; Israeli retail price databases list the supplier as Procter & Gamble. This is commercial marketing and distribution of imported product; no Head & Shoulders plant in Israel is documented. |
Frequently asked questions
Did Head & Shoulders donate money to Israel or Israeli causes?
We have no records of cash donations, but Head & Shoulders has documented support of other kinds (Operations in Israel). See the records on this page.
Where does this information come from?
Every record on this page links to its source — news reports, official company statements, tax filings, or government records. 8 distinct sources are cited for Head & Shoulders. Our methodology page explains the full verification process.
Sources & citations
Record last updated: 2026-07-30
- Hebrew Wikipedia — Head & Shoulders (Israeli imports, 2016 research, 2017 women's launch) he.wikipedia.org
- Super-Pharm Israel — Head & Shoulders brand page shop.super-pharm.co.il
- Head & Shoulders Israel — official Instagram account instagram.com
- SEC — P&G 10-K Exhibit 21, Subsidiaries (FY2025): P&G Israel M.D.O. Ltd. sec.gov
- Loic Tassel (P&G Europe President) — P&G and Pantene in Israel, Zichron Menachem linkedin.com
- Forbes — P&G's Israel House of Innovation and Chief Scientist agreement forbes.com
- Bloomberg — Israel-Hamas war puts pressure on CEOs and companies to speak up (P&G CFO remarks) bloomberg.com
- BDS movement — official 'What to boycott' target list (Head & Shoulders/P&G absent) bdsmovement.net